The internet has produced a wealth of information and broadened communication between groups of people who are worlds apart. No longer is a business required to only cater to the local population, but they can take their business to a global clientele because of the internet. However, getting your business or brand out there is not as simple as it may seem. It takes more than simply having a Facebook and Twitter account. It requires commitment and determination and the ability to get out there and promote yourself digitally. Luckily, there are social media agencies who will take over this responsibility for businesses. However, not every social media agency is created the same. Below are five things you should know about your social media consultant before hiring them to promote your brand.

 

  1. Their level of experience in business.

Experience is often based on how long a person has been in business. However SBS SOURCING, if you have been in business without clients, then your level of experience is still not very good. Instead of just looking at their length of time in business, ask how many clients they have serviced. If at all applicable, see if you can read client testimonials to rate whether or not this particular consultant has satisfied customers. If they have more complaints than appraisals, then you should find another consultant.

 

  1. How much do they charge for their services?

How much they charge for their services may seem like the most important question to ask, but the number of satisfied customers is actually most important. How much they charge after determining that they are a reputable company is next. Since they are providing a service, you should ask how much the service itself costs, not an hourly rate. If they charge an hourly rate, you may want to find a different consultant because they could take their time when promoting you since they know they are being paid by the hour. A fix rate price will ensure you are getting the most for your money.

 

  1. How will they promote your business?

Some companies may not want to divulge their secrets for fear that if you knew how to do what they do, you would no longer need them. However, your reasons for hiring a social media consultant shouldn't be because you do not know what to do, but because you do not have the time to do it. They should be able to tell you which media outlets they will use to promote your brand, how many posts they intend to make daily on your behalf, and so on and so forth.