The global sales revenue of collaboration tools was around US$ 32,307 Mn in 2021, and is expected to grow at a CAGR of 11.3% to reach a valuation of US$ 75,508 Mn by 2029. The collaboration tools market accounted for approximately 15% of the enterprise software market.

Unified communication and collaboration is a combination of enterprise communication tools assembled and integrated into a single management system. The collaboration tools market is expected to significantly benefit from the adoption of these tools.

Unified communication and collaboration tools give seamless user experience by integrating multiple technologies and tools such as telephony calling, voice, instant messaging, desktop sharing, video and audio conferencing, and cloud architects that help people work together more effectively anywhere and on any device.

 “Key players in the market can gain significant profits by providing cognitive intelligence-based collaboration tools that deliver artificial intelligence, machine learning, and deep learning capabilities, which will give a virtual team experience across multiple locations.”

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Key Takeaways of Collaboration Tools Market Study

The portal and intranet platform segment is estimated to hold significant market share in the collaboration tools market during the forecast period, as these portals serve as a central hub in providing information and integrating applications for employees.

By deployment, the cloud segment is estimated to register a notable CAGR. SMEs are adopting SaaS collaboration software, which is available on subscription basis, and is flexible and scalable to requirements for a number of employees.

Asia Pacific excluding Japan is expected to dominate the global collaboration tools market, as the demand for robust collaboration for improving communication and workforce productivity is increasing across various organizations in countries such as China and India.

Growing adoption of the Bring Your Own Device (smartphones, tablets, etc.) trend in the IT & telecom industry is expected to increase the demand for collaboration tools to secure, manage, and support devices.

Virtual Reality and Augmented Reality for Real-Time Remote Collaboration

Virtual reality and augmented reality enable real-time remote collaboration experiences for enterprises. Enterprises are using these technologies to have location-based informational services. Also, QR codes give access to people and information about the company’s products or services.

As distributed teams is becoming a norm across companies, VR and AR technologies are proving to be useful for communication among employees even though the employees are not present in the same place. Immersive boardroom experiences, cataloging body language, supporting avatars, and changing backgrounds are some features that AR and VR make possible. AR and VR allows multiuser capabilities where users can collaborate to work on product design and development in the digital world.

For instance, RealSense offers VR products that can change the background to the content of the live streamer to enhance presentations for all.

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Competitive Landscape

Many key vendors across the globe are focusing on acquisitions, joint ventures, and investments into enterprise collaboration solutions. This helps the company’s business growth and enables them to maintain their positions in the collaboration tools market. Also key players are continuously looking for the new ways to serve their customers and expand business by making significant research & development investments.

  • For instance, in June 2019, Google acquired Looker, a unified platform for business intelligence, data applications and embedded analytics. With this acquisition, Looker joined Google Cloud and combination of Google Cloud and Looker is aimed to enable customers to harness data in new ways to drive their digital transformation.
  • Also, in January 2019, IBM Corporation announced the launch of Watson Ads Builder, a self-service advertising solution that harnesses Artificial Intelligence (AI) designed to empower creative agencies and developers to help them build engaging, one-on-one conversations between brands and consumers across any digital property.

More Valuable Insights on Collaboration Tools Market

FMI’s report on the collaboration tools market is segmented into four major sections – solution (platforms and services), deployment (on-premise and cloud), enterprise size (small & medium enterprises and large enterprises), industry (IT & Telecom, BFSI, healthcare, travel & hospitality, retail & e-Commerce, manufacturing, and others), and region, to help readers understand and evaluate the lucrative opportunities present in the collaboration tools market.